Whether it's high couture women’s golf apparel for your game or attractive body conscious designed women’s dresses and ensembles for your active lifestyle on or off the course. MiC believes that women’s golf apparel should be comfortable to wear, versatile enough to fit your style of living and stylish flair, since you deserve to look as great as you feel.
MiC’s valued VIP CUSTOMER TERRI is a thriving successful business entrepreneur, family woman and fellow golfer girl living in DALLAS,TX. Terri is modeling MiC’s SAFARI DRESS soon to be available for Summer Collection.
Q: Which club in your bag is your favorite?
A: My driver -- it makes me feel strong and powerful
Q: What is your favorite golf course to play?
A: The Resort at Pelican Hill. It's the full package from the beautiful ocean views you have while playing the course, to the best instructors, caddies and to top it all off, après golf!
Q: What is your favorite thing about golf?
A: It makes me a better individual by challenging my growth both mentally and physically each time I play. The enjoyment of the outdoors, the opportunity to witness breathtaking views of nature on various courses and the people I have had a chance to meet have all enriched my life.
Q: What do you like most about wearing MiC Sportswear golf apparel?
A: Feeling like a sexy, confident woman! The fit is flattering for every body type and material used is far superior than any other women's golf apparel line. The colors stay to the basics, ensuring you will never get tired of them and they will remain timeless!
Q: Comments you have received by fellow golfers, while wearing MiC?
A: "Where can I buy that outfit?". "I would definitely wear it on and off the course.". "It looks so fresh, yet classy, without being faddish.".
PHOTOGRAPHER: ROCH TOFIL Jet Stream Studio
MODEL: TERRI B.
6 comments:
WOW TERRI LOOKS AMAZING!
I will DEFINITELY buy Mic's Safari Dress, I hope to look as beautiful as Terri :-)
Susanne Bier
I completely agree with MICS designing for real women marketing campaign!
I want to see real women golfers wearing a brand that encompasses their game and whom they are as accomplished individuals. LOVE IT!!! Jamie
Great approach to connecting with MIC Sportswear's REAL WOMEN clientele... can't wait for SUMMER COLLECTION!
Melba, Love the designing for real women concept! I also believe women want to relate to other female golfers with diverse backgrounds and life styles, whom enjoy Mic’s on and off the course designs.
LM ☺
As one of MiC’s devoted customers, I agree with Jamie’s comment in all of its entirety! Rachel Cohen
Melba,
You’re brilliant! You could have not timed a campaign like this any better; with the perfect storm of the controversy over skinny models, not being real, combined with the explosion of women golfing -- especially the baby boomers -- and the amount of money at stake. Just hold on and enjoy the ride. You deserve it! Take advantage of the moments and capture them. I am honored to be apart of MiC's VIP Campaign, as I have been wanting to work towards a charity giving women who are less fortunate, having a hard time, abused, the opportunity to learn the great game of golf and give them confidence and sense of self. Thanks for everything.
You’re absolutely a genius!
Terri
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